Area Manager

Alyasra Fashion - البحرين - المنامة

Job Title: Area Manager – Fashion & Footwear Brands

Location: Bahrain


Job Overview: As an Area Manager for our Fashion & Footwear Brands, you will be responsible for overseeing and managing the operations, sales, and performance of multiple retail stores within a designated region. You will lead and support store managers and their teams to achieve sales targets, uphold brand standards, and provide a superior customer experience. The role requires a proactive, strategic, and results-driven approach to ensure the success of each store while promoting the brand’s growth in the market.


Key Responsibilities:

Store Operations Management:

  • Oversee daily operations of all stores within the designated area.
  • Ensure stores are running efficiently and in line with company standards and policies.
  • Maintain high standards of visual merchandising and store presentation.
  • Monitor and manage store stock levels to optimize inventory and minimize losses.
  • Ensure proper store maintenance and adherence to health and safety regulations.

Sales & Performance Management:

  • Drive sales performance across the stores within your area.
  • Analyze store sales data and implement strategies to improve sales and profitability.
  • Set and monitor performance goals for store managers and sales teams.
  • Conduct regular store visits to assess performance and provide feedback.
  • Implement promotional and marketing strategies to increase footfall and conversion rates.

Team Leadership & Development:

  • Lead, motivate, and develop a team of store managers and staff.
  • Provide training, coaching, and mentoring to ensure high levels of staff performance and engagement.
  • Foster a positive and collaborative team environment.
  • Assist in recruitment and onboarding for store-level staff.

Customer Experience & Brand Representation:

  • Ensure exceptional customer service is delivered consistently in all stores.
  • Act as the brand ambassador, promoting the fashion and footwear brand’s values, culture, and reputation.
  • Address customer concerns and escalations promptly and professionally.
  • Ensure staff are knowledgeable about the latest products, trends, and promotions.

Financial Management:

  • Oversee and control budgets and expenses to ensure profitability for each store.
  • Ensure all stores within the area are meeting financial targets, including sales, margins, and cost control.
  • Prepare and analyze sales reports, customer feedback, and other key performance indicators (KPIs) to inform decisions.

Market & Competitor Analysis:

  • Conduct regular market research to identify trends, competitor activity, and customer needs.
  • Adapt strategies to maintain competitive advantage in the fashion and footwear market.
  • Keep up-to-date with industry trends and introduce new ideas to drive growth.
  1. Collaboration with Senior Management:
  • Provide regular updates and reports to senior management regarding store performance, team progress, and challenges.
  • Collaborate with marketing, supply chain, and HR teams to ensure smooth operations and the implementation of strategic initiatives.

Qualifications and Skills:

  • Proven experience as an Area Manager, District Manager, or similar role within retail, preferably in fashion or footwear.
  • Strong leadership and team management skills, with the ability to motivate and inspire a diverse team.
  • Excellent sales and financial acumen, with experience in driving sales and managing budgets.
  • In-depth knowledge of retail operations, customer service, and visual merchandising.
  • Exceptional communication and interpersonal skills.
  • Ability to adapt in a fast-paced environment and manage multiple priorities.
  • Analytical mindset, with the ability to use data to drive decisions.
  • A passion for fashion and footwear trends is a plus.
  • Flexibility to travel within the assigned area.

تاريخ النشر: ١١ ديسمبر ٢٠٢٤
الناشر: LinkedIn
تاريخ النشر: ١١ ديسمبر ٢٠٢٤
الناشر: LinkedIn