We are a leading creative agency specializing in delivering innovative and impactful marketing and branding solutions. With a presence in the national market since 2007, Motivate has positioned itself as a pioneer of disruptive experiences in events and media.
Responsibilities
· Develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital, and video assets
· Conceptualize and execute on multichannel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging in all channels
· Manage content and updates for customer and internal touch points, establish budget guidelines, participate in events, document business processes, and provide sales support
· Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads
· Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly
· Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets
Required skills and qualifications
· Proven success in developing marketing plans and campaigns
· Excellent written and verbal communication skills
· Strong project management, multitasking, and decision-making skills
· Metrics-driven marketing mind with eye for creativity
· Experience with marketing automation and CRM tools
Preferred skills and qualifications
· Bachelor’s degree (or equivalent) in marketing, business, or related field
· Proficiency with online marketing and social media strategy
· Proven success in designing interactive applications and networking platforms
· Established contacts in media