Senior Marketing Executive

We are a leading creative agency specializing in delivering innovative and impactful marketing and branding solutions. With a presence in the national market since 2007, Motivate has positioned itself as a pioneer of disruptive experiences in events and media.


Responsibilities

· Develop creative briefs and guide creative direction to meet objectives for all advertising and public-­facing communications, including print, digital, and video assets

· Conceptualize and execute on multichannel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging in all channels

· Manage content and updates for customer and internal touch points, establish budget guidelines, participate in events, document business processes, and provide sales support

· Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads

· Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly

· Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets


Required skills and qualifications

· Proven success in developing marketing plans and campaigns

· Excellent written and verbal communication skills

· Strong project management, multitasking, and decision-making skills

·  Metrics-driven marketing mind with eye for creativity

·  Experience with marketing automation and CRM tools


Preferred skills and qualifications

· Bachelor’s degree (or equivalent) in marketing, business, or related field

· Proficiency with online marketing and social media strategy

· Proven success in designing interactive applications and networking platforms

· Established contacts in media

Post date: 11 September 2024
Publisher: LinkedIn
Post date: 11 September 2024
Publisher: LinkedIn