Job Description
Roles & Responsibilities
Creation and execution of print, digital and outdoor communication in line with established media plans
The types of projects will range from retouching imagery and resizing artwork, to developing new print solutions, campaign creative, social media artwork, corporate gifts, event invitations, presentations, photo editing and advertisements
Accountable for maintaining the integrity of the brand, the position is responsible for all visual creative.
Responsibilities also include the supervision of brand consistency standards within the property and relevant outlets, following design briefs and guidelines.
Designs and produces marketing materials including, but not limited to, advertisements, collateral, signage, flash pieces, electronic brochures and presentations that reflect the brand s image and style in order to drive hotel revenue.
Partners with Marketing Managers and related operational departments as part of a project team providing design and conceptualization solutions pertaining to deliverables.
Maintains familiarity with customer demographics and develops an appropriate look and feel for all promotion and event related collateral.
Monitors the progress of all projects, including the maintenance of project files and archives, and provides continuous communication to the Marketing and/or project team regarding ongoing project and status updates.
Communicate effectively, to target markets, the amenities and benefits of the hotel, including hotel refurbishments, food and beverage provisions, conference, banqueting and events.
Assist in maintaining an effective working relationship with all members of target media, electronic and print, local, national and international to encourage and maximize coverage of all events and promotions. Respond to media enquiries when approached for comments and/or reports.
Create innovative and consistent communication designs for marketing and communications materials including: print, presentations, digital and events.
Provide graphic design ideas and execute all the design requests.
Design, build and maintain micro sites, landing pages and blogs.
Create and edit digital clips.
Build photo database and photographing campaigns.
Create HTML newsletters and e-marketing communications, staying abreast of design trends to improve deliverability.
Create, develop and market key events for the hotels, especially during key business periods.
Take photographs of all internal functions, banquet and conference functions and VIP s.
Work closely across all hotel departments, seeking proactive opportunities and planned promotions to address specific business challenges, as required.
LAWS, REGULATIONS & POLICIES
Ensure compliance with business operations laws
Ensure compliance with hospitality operations laws
Ensure compliance to all applicable laws, and corporate standards and guidelines
ASSOCIATE RELATIONS
Fosters and develops effective associate relations throughout the hotel
HEALTH & SAFETY
Ensures that all potential and real hazards are reduced immediately
Fully understands the hotel s fire, emergency and bomb procedures
Ensures that emergency procedures are practiced to provide for the security and safety of guests and associates
Anticipates possible and probable hazards and conditions and corrects them or take action to prevent them from happening
Ensures that the highest standards of personal hygiene, dress, uniforms and appearance
MISCELLANEOUS
Attends meetings and trainings required by the Cluster Marketing / Assistant Marketing Manager / Cluster Director of Sales & Marketing
Attends Regional Sales & Marketing meetings and training if required.
Continuously seeks to endeavor and improve the hotel s efficient operation and knowledge of own job function
Ensures all requests and correspondence (e.g. from Cluster Director of Sales & Marketing / Cluster Marketing Manager) are dealt with in a timely and accurate manner
Attends any property meetings that are relevant to the position
Is knowledgeable about corporate loyalty / Incentive Programmes.
Assists colleagues to perform similar or related jobs when necessary
Ensures guest satisfaction by attending to their requests and inquiries courteously and efficiently
Accepts flexible work schedule necessary for uninterrupted service to hotel guests and the hotel s stakeholders
Maintains own working area, materials and company property clean, tidy and in good shape
Continuously seeks to endeavor and improve the department s efficient operation, and knowledge of own job function
Embraces the core values of Wyndham Hotels and is seen as a brand ambassador of WHG
Is well updated on, and possesses solid knowledge of the following:
Hotel fire, bomb and emergency procedures
Hotel health and safety policies and procedures
Wyndham Hotels standards of operation and departmental procedures
Current licensing relating to own responsibility, and to the hotel
Accepted methods of payment by the hotel
Corporate clients generating high business volume
LEADERSHIP
Maintaining a business environment based on Code of Conduct and Company Vision
Maintain and enhance the open door policy to all associates providing advice and guidance when needed in regards to their issues or concerns and/or grievances
Responsible for People leadership of direct reports ( and their terms) recruitment and selection, performance management (Appraisal/ PDP), associate development and motivation, counselling/ disciplinary issues.
Conduct regular coaching sessions/1:1s with direct reports