As the Go-To-Market Launcher / Country Launcher , you will be responsible for launching and scaling a live shopping platform in GCC that combines live streams and real-time auctions under one application.
This role combines general management, growth, operations, and partnerships, with full ownership of building a live, functioning marketplace.
You will be accountable for activating supply, onboarding and growing sellers, driving livestream activity, and ensuring strong execution on the ground.
This is a hands-on leadership role suited to someone who thrives in fast-moving, ambiguous environments and is motivated by ownership and impact rather than structure.
Main Responsibilities Launch and build a new country or category from zero to momentum Identify, acquire, and onboard new sellers and suppliers (online and on the ground) Spot market trends early and translate them into live-selling opportunities Support sellers in audience growth through co-marketing and collaboration Identify rising sellers early and integrate them into the ecosystem Pair sellers and suppliers to create compelling live shows Collaborate with internal growth and content teams to amplify key livestreams Oversee live operations including equipment, setup, and on-site readiness Ensure a high-quality customer experience during and after live events Conduct post-live reviews, gather feedback, and implement improvements Proven experience in marketplace operations, live commerce, e-commerce, growth, or category/market launches Strong ownership mindset with the ability to build and scale initiatives from zero in fast-paced environments Excellent relationship-building and stakeholder management skills, particularly with sellers or partners Highly action-oriented, adaptable, and comfortable making decisions with limited structure Willingness to travel and be hands-on in the market as required