• Manage all online activities in relation to traffic acquisition, sales, conversion and a/b testing and reporting.

·        Develop and implement ecommerce strategies in order to improve website performance.

·        Work with developers to improve website.

·        Work with the sales and marketing team to plan and develop digital media in order to improve quality and traffic acquisition.

·        Research market in order to discover new trends and technologies in order to improve website performance.

·        Analyze various data in order to deliver data driven strategies to deliver top performance and achieve KPI’s and objectives.

·        Oversee or directly manage digital marketing channels across PPC, SEO, Display, affiliates and email marketing and social media.

·        Develop content calendar and oversee website uploads and landing pages development.

·        Responsible for all online activities for company and marketplace.

·        Provide analytic reports of online sales, performance, speed test, customer feedback, and sale trends.

Skills

• Effective communication skills, both written and verbal, are vital for collaborating with cross-functional teams, liaising with vendors, and engaging with customers to address inquiries and concerns.
• In-depth knowledge of digital marketing strategies, email marketing, and social media advertising, is necessary to drive traffic to the e-commerce site and maximize online visibility.
• The ability to navigate e-commerce platforms is essential for successful online store management.
• Proficiency in digital marketing strategies , email marketing, and social media advertising is essential to attract traffic to the e-commerce site and enhance online visibility.
• Mastery of e-commerce platform management, particularly on platforms such as Shopify, WooCommerce, or Magento, is a key requirement for this role. Variations on strong analytical skills: